In October 2023, the American pop icon Taylor Swift (34) had already broken the billion mark with her calculated total assets. Since April 2nd, her name has also been on Forbes’ list of the world’s richest celebrities. As the US magazine reports, unlike other celebrities, she made this leap into the super-rich club not primarily with lucrative advertising deals or company investments, but almost exclusively with direct proceeds from her music.
In order to find out the origin of her fabulous wealth – in total she is said to have assets of 1.1 billion US dollars (around 1.02 billion euros) – the magazine “Page Six” took the trouble to look more closely at the composition of her income to take a closer look.
According to the report, the singer has earned $400 million from her music catalog alone. There is also huge income from music streaming services. According to the report, in the extremely successful year of 2023, she earned around $130 million from her streams on Spotify alone. She is said to have earned another $80 million from issuing music licenses. Such royalties are incurred when copyrighted music is used in films or commercials.
Swift is said to have earned around $370 million after taxes from her previous tours. With total proceeds calculated at over a billion dollars, their “The Eras” tour, which runs until December 2024, is considered the most successful tour of all time. According to “Page Six”, 700 million of these came from the sale of an estimated 4.35 million tickets for 60 stops on this tour by the end of 2023, plus 225 million for merchandising items that were sold on the sidelines of the concerts or over the Internet became.
As with other musicians, we also have various advertising deals with companies such as CoverGirl, AT
Another contributor to Taylor Swift’s total assets is her high-profile real estate portfolio. According to the report, the singer owns five luxurious properties in the US with a total value of around $150 million.
