In Illums Bolighus, christmas is extravagant, it writes the in any case in their christmas campaign this year.
Just legally extravagant, if you ask Josephine Kuhn, who is known from the podcast ‘Fries before guys’, where she is the host.
‘Illum has patch a child in voksenmakeup in the best-lolita-look in their new christmas campaign,’ she writes on her Instagram profile.
Along with the text, she shares a clippings from the campaign, where there is a picture of a boy in his shirt and a girl with a bow in her hair.
However, the loop is not the only thing, which the girl is adorned with.
the Girl in the picture has both blue eye shadow and red color on the cheeks – may also be lipstick. It is hard to see.
‘Lolita look’, describes Josephine Kuhn it. But it is not the only thing she observes at the campaign from the well-known Danish bolighus.
‘the Boy wants a toy, girl makeup from beautyafdelingen LOL,’ she writes about, where Illums Bolighus suggests, you will find gifts for boys and girls, respectively in their shops.
For our readers who are not on the youthful abbreviations, so does the LOL to laughing out loud.
Josephine Kuhn did not wish to comment further on his criticism of bolighus.
But it is clear to see that the Josphine Kuhn believes that their campaign is deeply problematic.
B. T. have tried to get a comment from Illums Bolighus, but Illums Bolighus has not yet returned at the time of going to print contact.
