The feedback sounds euphoric: “It’s going like hot cakes,” says Marija Linnhoff, Chairwoman of the Travel Agency Association VUSR. “This year we will probably reach the turnover of 2019, if not even exceed it.” Destinations in the Mediterranean are particularly in demand, reports Linnhoff, especially Spain, Italy and Greece.

The conditions seem unfavorable: inflation and the energy crisis are also making themselves felt in tourism. Holidays sold in this country have become five to ten percent more expensive on average compared to the previous year. In order to still be able to afford the vacation, many Germans prefer to save on other expenses, or they travel shorter and cheaper.

Access to all STERN PLUS content and articles from the print magazine


Already registered?