The email was about a new share-based compensation program for employees. Musk expressed the expectation that the company could return to profitability in the second quarter as advertisers returned. He sees a “clear but difficult path” ahead of Twitter, on which the company’s value could rise to $250 billion. Musk did not say when this could happen.
Musk took over Twitter in October. The boss of the electric car manufacturer Tesla and the aerospace company SpaceX fired the top management of the online service and around half of the 7,500 employees at the time. Since then, Twitter has repeatedly suffered from technical glitches. Because the moderation of content has also been reduced, numerous companies are no longer advertising, which has resulted in a significant loss of revenue for the platform.