According to Hamburg’s football boss Christian Okun, the European Football Championship 2024 is of great importance for Hamburg’s image. “I believe that this is extremely important for city marketing and how a city can present itself,” he told the German Press Agency. “For the topic ‘How does Hamburg present itself within Europe’, it’s the best thing that can happen to us. You can plaster advertising posters all over Europe. If you hold such a sporting event here, then people will come back again with their families to the city.”
During the weddings during the European Championships, over 1000 volunteers would be in Hamburg, who would accompany virtually all guests – both the athletes and other international guests – at festivities, functions and other events. “And I think that’s great.” He is also happy that Hamburg “has such a beautiful and large stadium as the Volksparkstadion. Because of the spectator capacity, it is also attractive for UEFA.”
The European Championships in Germany will take place from June 14th to July 14th next year. In addition to Hamburg, Munich, Berlin, Leipzig, Dortmund, Düsseldorf, Gelsenkirchen, Cologne, Frankfurt and Stuttgart are other venues. In the Hanseatic city, the games in groups D, B and F (two games) are planned on June 16, 19, 22 and 26, 2024, as well as a quarterfinal on July 5, 2024.
There had been a dispute between the second division club Hamburger SV and the city for some time about the renovation of the Volksparkstadion, which was estimated at 30 million euros. Financing has now been secured thanks to a loan from HSV investor and shareholder Klaus-Michael Kühne and other donors.
EM location Hamburg
