Just before he retired a few years ago, my old GP complained: “A lot of people seem to think I’m like a garage. If something breaks, doctor, just fix it or put in a replacement. Complete!” The simplest and also the fastest possible solutions are actually our favourites. Maximum effect with minimum effort – promises like this can entice us. So who should be surprised that for months the media and social networks have been talking about a drug that supposedly magically takes the extra pounds off our stomachs and hips?

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