After graduation, many young people seeking a training place, and the craft is always looking for new talent. A new Online platform to the entrepreneurs, women, both pages together now.
County – With a Workshop in the fall of 2019 it all started. The roof deck of the master and the officer Jörg Mosler language in Landshut, Germany on the topic of employee recruitment in the craft. After the lecture, Angelika Huber, Claudia cleaver, Manuela Nemela, the Chairman of the entrepreneurial women in Freising, Erding and Landshut, had agreed that The working groups need to be active, to get the shortage of Young people in the handle. With Birgit John, a marketing consultant from the entrepreneur women’s country Association, they got an expert in the boat. The Online platform “education and crafts”.
companies have recognized that they must themselves seek talent
“most of The companies that organize the entrepreneurs, women, training companies,” explains John, the entrepreneurs are women’s advises since 2012 in all Marketing questions. “They realized that they do not get any workers, when they themselves endeavour to offspring.” In addition, the industry was with the airport in the Erdinger Moos and BMW in Landshut, in the Region of very strong, craft businesses need to make the effort all the more. And because the organization in the composite target is leading as businesses, the fight all alone, the working groups of entrepreneurial women in Freising, Erding and Landshut, and the Portal was launched.
+ Wanted to be active: (l-R) Claudia Beil (Chairman of the working group of Erding), Manuela Nemela (Chairman AK Landshut, Germany), Angelika Huber (Chairman AK Freising), and Birgit John (marketing consultant of the national Association) at a Meeting prior to the Corona.©private
Under ausbildungundhandwerk.de all, looking for an internship or an Apprenticeship in the Region, nine different professionals in 20 companies – and more will follow. “Often the crux of the matter is that the websites of craft businesses appeal to more customers,” says John. “We want to be different: The focus of our page is to the young people.” Therefore, the entrepreneur women with short texts, informative images and Videos work, also optimized for the Smartphone. The approach is also different: “We pick up young people where they are right now,” explains John. “We don’t say: you need to be able to awaiting you, apply!’, but ,You have skills that we need! You belong to from the beginning and learn from the Chef himself – and your future career is in your area!‘“
Corona-crisis: In contact the most Important
The platform was already the beginning of March online: “But the Corona Shutdown has us slows down a little,” says the marketing consultant. Nevertheless, it is important to us just now, to signal to young people and in terms of internships, schools, “is that you our company to stay in contact with you and help”.
Good
The platform is found under ausbildungundhandwerk.de in addition, on Facebook under “training and craft” and Instagram under @training manual.
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