The second Prime Day of 2023 starts at 12:01 p.m. This should sound familiar to die-hard bargain fans. Last year, the shipping giant celebrated a second Prime Day in October 2022. Back then it was called “Prime Exclusive Offers”. However, Amazon is saying goodbye to the somewhat awkward name. Instead, the shipping giant’s marketing department digs deep into its bag of tricks and transforms the second Prime Day into the “Amazon Prime Deal Days”. Discount hunters shouldn’t care if the deals are right. The first advance deals have now arrived. Amazon products in particular are already heavily discounted!

62% off: Blink Outdoor, Weatherproof HD Security Camera, 1 Camera Blink Mini, Smart Indoor Plug-in Security Camera, 1 Camera | works with Alexa, for 50 euros instead of 134.98 euros. Click here for the deal.

33% discount: Philips OneBlade 360 ​​Face – electric beard trimmer and razor for trimming, styling and shaving, including 2 innovative 360 ​​blades

44% off: Amazon Fire TV Stick with Alexa Voice Remote (with TV control buttons) | HD streaming device, for 24.99 euros instead of 44.99 euros. Click here for the deal.

66% discount: Echo Dot (5th Gen., 2022) | Smart WiFi and Bluetooth speaker with Alexa and gigantic, rich sound | Anthracite, for 21.99 euros instead of 64.99 euros. Click here for the deal.

40% discount: Amazon Smart Plug (Wi-Fi socket), works with Alexa, device “Certified for Humans”, for 14.99 euros instead of 24.99 euros. Click here for the deal.

50% discount: The new Echo Auto (2nd Gen.) – Take Alexa along for the ride, for 34.99 euros for 69.99 euros. Click here for the deal.

46% discount: Amazon Fire TV 2 series HD smart TV with 32 inches (81 cm), 720p, for 149.99 euros instead of 279.99 euros. Click here for the deal.

46% discount: Echo Show 8 (2nd generation, 2021) | HD smart display with Alexa and 13 MP camera | Anthracite, for 69.99 euros instead of 129.99 euros. Click here for the deal.

48% off: Fire HD 10 tablet | 25.6 cm (10.1 inch) full HD display (1080p), 32 GB, black – with advertising, for 84.99 euros instead of 164.99 euros. Click here for the deal.

51% discount: Echo Dot with Clock (5th Gen., 2022) | Smart Wi-Fi and Bluetooth speaker with clock and Alexa and gigantic, rich sound | Grey-blue, for 36.99 euros instead of 74.99 euros. Click here for the deal.

36% discount: Russell Hobbs hot air fryer XXL 8l [compact housing | 7 cooking functions|10 programs] AirFryer (dishwasher safe, max 220°C, deep fryer without oil, grilling, baking, roasting, drying) SatisFry 27170-56, for 88 euros instead of 138.19 euros. Click here for the deal.

As every year, the best discounts are of course only available to Amazon Prime customers. If you are not yet a Prime customer, you should consider getting a Prime subscription. It currently costs 8.99 euros per month. In addition to free shipping, Prime customers also get access to Prime Video and Amazon Music. Important: If you are not yet a Prime customer, it is better to wait until the second Prime Day to subscribe because the first 30 days are free for new customers. After the trial period has expired, you should of course cancel your subscription if you only want to benefit from the discounts on Prime Deal Days.

Become a Prime member now

Perfect preparation is of course a must for bargain hunters. Before Prime Day, it makes sense to think about which product you actually want to buy. So create a wish list on Amazon. To do this, use the app on your smartphone, as it can send you a push notification to your smartphone as soon as the product you want is reduced.

The same applies to time-limited offers and so-called flash offers. As soon as a lightning offer goes online, you will be informed via push notification and can take advantage. Important: Despite the big discounts, keep an eye on the competition. If there are particularly good offers, other retailers are happy to follow suit or reduce similar products.

And of course keep an eye on the stern’s deals ticker. As usual, we will provide you with the best deals throughout the event. Ideally, you should also subscribe to our newsletter. It provides you with deals, advice and tips all year round.

In order to make the second Prime Day palatable to its Prime customers, Amazon is offering interesting offers in advance:

Become a Prime customer now

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