Vieu, a B2B startup based in Seattle, recently announced that it has raised $11 million in funding. The company, founded by Indian Americans Samir Manjure and Simon Skaria, aims to revolutionize sales processes by providing buyer intelligence and execution strategies.
According to CEO Samir Manjure, traditional sales tools are becoming outdated, and companies are moving away from cold outreach strategies. Vieu focuses on generating “warm introductions” through a qualified pipeline, which has attracted over forty customers including HP Enterprise, Rubrik, and StackGen.
Since its inception in 2022, Vieu has seen significant growth, with revenues tripling and customer numbers increasing. The company’s success can be attributed to its use of AI-powered technology, which boosts productivity and helps secure first meetings with clients more efficiently compared to competitors like Outreach and ZoomInfo.
Vieu’s CTO and co-founder, Simon Skaria, who has a background at Microsoft, highlighted two key trends driving the market – increased ROI consciousness among buyers and advancements in large language models. The company’s latest funding round was led by Trilogy Equity Partners, with support from other investors including C-suite leaders in sales roles.
Both Manjure and Skaria bring valuable experience to Vieu, with Manjure previously founding a data science company and Skaria leading product engineering efforts at Microsoft. The addition of Trilogy’s managing director Chuck Stonecipher to Vieu’s board of directors is expected to further enhance the company’s growth and success.
In conclusion, Vieu’s innovative approach to B2B sales, combined with its AI technology and experienced leadership team, positions the company for continued success in the competitive market. The recent funding round will undoubtedly support Vieu’s expansion and further establish its presence in the industry.
As a journalist covering technology and business developments, I am excited to see how Vieu’s growth story unfolds and the impact it will have on the sales industry. Stay tuned for more updates on Vieu and other emerging startups making waves in the market.
